I’m releasing my album in Australia on September 3, 2012. At the moment my label and I are busy sending out digital and physical copies of the album and chasing up reviews and other coverage on community radio, ABC stations, street press and in the dailies.
Having worked before as a music publicist, this is not my favourite part of the process of putting out a record, but I have some good contacts and good advice and am rebuilding the media list I left back in a different computer on a different continent.
It’s always a fine balance between pestering someone to the point of annoying them and making the album a priority through relentless, polite follow-up, but that’s how more people will come to hear about the record and I’ve just had to steel myself to the work rather than whining in my pyjamas.
Even though making and releasing a record is, like a novel or a film, a huge creative endeavour and achievement, it does sometimes feel like everyone else in the world is also doing it at the same time. I worry that this beautiful album that we worked our guts out for will be lost in the flood of releases.
The work is unforgiving and less fruitful than I’d hope for the number of hours we put into it, and of course takes time away from the instantly rewarding activities like rehearsal and songwriting. And messing around on the internet.
Please feel free to request the album at your local radio station. There are listening and downloads links on the right of this post through Soundcloud and Bandcamp. You can buy the album through iTunes, Amazon, eMusic and a whole host of good digital retailers as well as stream it on Spotify.